The Main Types of Websites for Your Small Business
If you have a business and don’t have a website yet, you’re missing out on a lot. Believe it or not, there are now more than seven billion active internet users worldwide. Without a website, you’ll drastically limit the reach of your company.
However, there are many types of websites out there, and not all of them will suit the needs of your business. That’s why it pays to know about the many types of websites before you build one for your business. Keep reading to learn what website options you have when building a website.
Blog
Blogs are one of the familiar websites out there. They’re there for people and businesses who have something to say and want to do it in text form.
A blog is great for a business that wants to invest in content marketing. You can post informative content for your readers and rank for keywords on Google to get free search engine traffic.
Ecommerce Store
Setting up an e-commerce store is a no-brainer if you run a product business. An e-commerce store is a website that lets you upload products to your website, set your price, and take payments on the internet.
Selling online lets you expand your product business further than you can in your local area. If you’re ready to grow your company beyond your current location, there’s no better way to do so than to set up an online store.
Forum
Some business websites need something more than static content. Companies sometimes need to build communities around their site that need user content to make everything work. If you’re in that situation, a forum is a great choice for you.
A forum lets your website visitors sign up for accounts, post messages, and interact with other people. It’s a great option for companies trying to build a community around what they offer.
Business Website
A business website is one of the most basic types of websites for a business. The great thing about these websites is they don’t take much to set up. You pick a website platform, find someone to help with designing a website and launch it on a website host.
This website is great if you only want a few pages on your site to advertise your products and services. From there, you can work on sending traffic to your pages and having people contact you to make sales.
Portfolio Website
One of the final website types you’ll experience on the internet is a portfolio website. This type of website is great for people who need to handle website marketing for service businesses. Here are a few freelance professions that make heavy use of portfolio sites:
- Photographers
- Web designers
- Architects
- Homebuilders
If you work on your own and need a place to showcase your work, a portfolio site is perfect for you. It lets you introduce yourself and showcase your best work to potential clients.
Now You Know the Types of Websites
You can’t afford to build the wrong type of website when building one for your company. Each of the types of websites is unique and offer their own pros and cons. Keep the website types above in mind to ensure you make the right choice.
Do you want to learn more about what it takes to run a website? Head back to the blog for more great website tips.
