Boost Your Visibility ASAP: The Top 4 Benefits of Hiring Local SEO Services
Did you know that 90% of people have searched online for a local business within the past year?
How can you ensure that people searching for your type of business find you? This is where local SEO for stores and small businesses comes in.
If you’ve been wondering, “Should I get local SEO?”, we can assure you that the answer is yes. Here are four ways that local SEO services can take your company to the next level.
Boost Your Visibility Online
The same source cited above also reveals that 90% of all web pages get zero organic traffic. Add that to the fact that the first fice organic search results get 67% of all clicks.
What does this mean in real life? If your business doesn’t show up on the first page of search results, few (if any users) will ever discover you. In fact, 75% of users never even click past the first page.
The goal of local SEO is to get your company website to land on that all-important first page of SERPs. It also goes a step further, which we’ll discuss next.
Drive Relevant Traffic
How does local SEO work? Basically, it gets your website in front of people who are searching for a business like yours in the area.
Consider this example: Let’s say you run a specialty grocery store in Denver. How much good will it do your business if your ad lands in front of people searching for groceries in Houston, Tampa, or Boston?
Local SEO doesn’t just drive more traffic to your site — it drives the right type of traffic to your site.
Save Time & Money
Let’s face it — SEO is a full-time job. Google updates its algorithm hundreds of times every year, which means you need to constantly tweak your website content to rank competitively.
Do you really have the time, energy, or desire to keep up with the latest SEO best practices? Most busy business owners would say no.
You also need to consider the ongoing costs of paid advertising campaigns on Google or social media platforms. While these can drive some traffic to your site, you’re better off focusing on building your web presence and driving more organic traffic to your site. In the long run, this strategy is more effective than paid advertisements.
Gain Trust & Credibility
An important part of local SEO involves building backlinks from other credible websites. This signals both Google and general users that yours is a trustworthy, reliable website.
Local SEO also addresses reviews and reputation management. When people find your website and see a string of positive reviews about your products and services, they’ll soon recognize and trust your brand.
Enlist the Help of Local SEO Services Today
What is local SEO? It’s the bridge between your online marketing efforts and reaching potential customers in your community. Local SEO for stores and businesses isn’t optional anymore — it’s vital if you want your company to thrive!
Don’t waste another day lost in the search results. Contact local SEO services and boost your online presence today.
Now that you know more about local SEO, what’s next? Keep browsing our site for more helpful business advice!